SEO company in Dubai
I do SEO, Google Ads and GEO for Dubai businesses, in English and Arabic. The work runs online, through calls, video meetings and WhatsApp.

What is different in Dubai.
English first, Arabic too
Many Dubai searches for SEO help are in English, such as "SEO agency Dubai" and "SEO consultant Dubai". Arabic pages still often win the searches your competitors leave alone.
Crowded local search
Service categories in Dubai are crowded, and phones and Maps do much of the local search work. Area pages, a well-kept Google Business Profile and real reviews set you apart.
GEO is already searched
"GEO agency in Dubai" is a real English search here, and English AI answers already shape shortlists. GEO is worth starting early.
Beside your agency or direct
If you already work with an agency in Dubai, I can join as a specialist beside it, or work with the brand directly.
How do Dubai businesses look for an SEO agency?
Many people looking for an SEO agency in Dubai search in English, with wordings like "SEO agency Dubai", "SEO consultant Dubai" and "GEO agency in Dubai". Arabic searches exist too, such as شركة سيو في دبي ("SEO company in Dubai"), and Arabic pages often win searches your competitors ignore. Which language leads depends on your buyers, and the keyword research for your category settles it with data. Many of these searches happen on phones, and many come from outside the UAE, so targeting and content have to allow for both.
For local businesses, much of the competition happens on phones and in Maps. Service categories in Dubai are crowded, so area pages, a well-kept Google Business Profile and real reviews are what set a business apart.
What does an SEO agency in Dubai do for a business?
For a Dubai business the work covers an audit, a written plan, the SEO itself, Google Ads where they fit, and tracking that shows which leads came from search.
- Audit: your site, your search data, your ads and your tracking.
- Plan: a written list of the few moves worth making, in order, with the budget and the numbers that will show whether it works.
- SEO work: technical fixes, English and Arabic pages with hreflang set up so they do not compete, and area pages for the parts of Dubai you serve, plus your Google Business Profile and reviews.
- Google Ads, where they fit: English and Arabic campaigns, with conversion tracking you can trust.
- GEO: getting your brand named when buyers ask ChatGPT, Gemini or Perplexity. I measure where you stand in those answers before changing anything.
- Lead tracking: calls and WhatsApp clicks are tracked for each location, so you can see where a lead came from.
Have you done SEO work in Dubai?
Yes. I work on the SEO of one client website based in Dubai. The work is SEO only.
My published case studies are filed by country or region, not by city. For the Gulf, see work in the Gulf.
How would we work together on a Dubai project?
Online, through calls, video meetings, shared documents and WhatsApp, and I stay your single contact. If you already have an agency or in-house developers in Dubai, I can work beside them as the SEO specialist; if not, my team of freelance specialists does the work. I travel only when a project really needs it.
How much does SEO cost in Dubai?
Monthly SEO costs $300 to $4,000, the same range as in Egypt and Saudi Arabia. Where a project lands depends on the size and type of the site and how competitive the category is, and crowded Dubai categories more often sit toward the top of the range. Proposals can be in dirhams or US dollars. The tiers are laid out in what SEO costs in Egypt and Saudi Arabia. Google Ads, websites and analytics are quoted after the audit.
| At a glance | Dubai |
|---|---|
| Monthly SEO | $300 to $4,000, more often toward the top in crowded Dubai categories |
| Proposal currencies | Dirhams (AED) or US dollars (USD) |
| Languages | English and Arabic, with hreflang set up for both |
| How we meet | Calls, video meetings, shared documents and WhatsApp. Travel only when a project really needs it |
| Work in Dubai | One client site based in Dubai, SEO only |
| Services that fit | Technical SEO, Arabic SEO, local SEO, GEO, Google Ads, content marketing |
| Other services | Google Ads, websites and analytics: quoted after the audit |
Which services fit a Dubai business?
- Technical SEO: crawling, indexing and site structure, including hreflang for two-language sites.
- Arabic SEO: the Arabic half of a bilingual site, written for Arabic readers.
- Local SEO: Google Business Profile and area pages for the parts of Dubai you serve.
- GEO: being named in ChatGPT, Gemini and Perplexity answers, starting with English.
- Google Ads: English and Arabic campaigns, with tracking that counts calls and WhatsApp clicks.
- Content marketing: guides and comparison pages in English and Arabic that answer what Dubai buyers ask.
Need a website before SEO? See my web design service.
This page is part of my SEO services in the UAE. If your business has branches in more than one Gulf city, read location pages that scale without becoming doorway pages.
Common questions.
Do we need to meet in Dubai?
No. The work runs online, including calls with your in-house team or agency if you have one. I travel only when a project really needs it.
Should the site lead in English or Arabic?
It depends on your buyers. The keyword research for your category answers it with data, and hreflang is set up for both languages.
Do you quote in dirhams?
Yes. Proposals can be in AED or USD, and monthly SEO costs $300 to $4,000. Crowded Dubai categories more often land in the upper part of that range.
How do we start?
Send your site address and tell me whether an agency or in-house team already works on it. The audit comes first, then a written plan that fits around the people you already have.
Is it better to hire an SEO expert in Dubai or an agency?
You get both. You work with me, Muhammad Ammar, directly, as you would with a freelance SEO consultant, and I have been doing SEO since 2015. A small online team of freelance specialists works with me the way an agency team would, and I stay your single contact.
Your next move.
Tell me where things are now and where you want them to be. I reply within one business day, in Arabic or English. If I'm not the right person for it, I'll say so.